{"id":259590,"date":"2024-09-13T08:05:31","date_gmt":"2024-09-13T08:05:31","guid":{"rendered":"https:\/\/michigandigitalnews.com\/index.php\/2024\/09\/13\/25-fruitless-nougats-from-the-new-las-vegas-visitor-profile-survey\/"},"modified":"2025-06-25T17:11:20","modified_gmt":"2025-06-25T17:11:20","slug":"25-fruitless-nougats-from-the-new-las-vegas-visitor-profile-survey","status":"publish","type":"post","link":"https:\/\/michigandigitalnews.com\/index.php\/2024\/09\/13\/25-fruitless-nougats-from-the-new-las-vegas-visitor-profile-survey\/","title":{"rendered":"25 Fruitless Nougats From the New Las Vegas Visitor Profile Survey"},"content":{"rendered":"

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\n By Scott Roeben<\/a>, on September 13 2024 <\/span><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

The 2023 Las Vegas Visitor Profile Study is out.<\/p>\n

As always, the survey from the Las Vegas Convention and Visitors Authority provides interesting (if not always scientific) insights into the nature of Las Vegas visitors.<\/p>\n

Yes, this survey is reliably unreliable, but it\u2019s all we\u2019ve got, so just go with it. Oh, and in case you were wondering, our band in high school was called The Fruitless Nougats.<\/p>\n

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The Las Vegas Visitor Profile Study is neither a profile or a study. Discuss.<\/figcaption><\/figure>\n

To save you a metric ass-ton of time, we\u2019ve extracted 25 useless items from the survey, making it easy for you to mansplain Las Vegas to everyone at your next dinner party. Just kidding, since the pandemic, people don\u2019t host dinner parties. Well, we haven\u2019t been invited to any. Wait a damn minute. If you\u2019ve been having dinner parties without us, you are no longer invited to read our blog. Good luck finding 69 jokes in the Las Vegas Review-Journal.<\/p>\n

Anyway, the survey!<\/p>\n

First, some housekeeping related to the survey\u2019s methodology. \u201cThrough 2021 the report was based on ongoing intercept surveys of travelers to Las Vegas. Beginning in 2022 an online component was added to reach a broader cross-section of visitors to Las Vegas.\u201d<\/p>\n

According to the LVCVA, 5,411 interviews were conducted over the course of 2023, online and off. That might not sound like a lot given there were about 39 million visitors in 2023, but it\u2019s considered statistically representative of all those visitors.<\/p>\n

The LVCVA\u2019s primary audience for its survey is casinos, their bosses, although the LVCVA is paid for by room taxes, so we taxpayers are their bosses, technically.<\/p>\n

Let\u2019s go, as the kids say. Actually, the \u201cLet\u2019s go!\u201d (sometimes including an f-bomb) trend is so annoying, isn\u2019t it? It\u2019s replaced \u201cWinner, winner, chicken dinner\u201d in Las Vegas casinos. This should\u2019ve been in the survey: \u201cCan you seriously not come up with something more creative to shout when the dealer busts?\u201d Please do better, everyone.<\/p>\n

1. First time visitor numbers were down from 2022 to 2023. Sixteen percent of visitors were virgins, compared to 24% in 2022 and 20% in 2021. There goes our theory the LVCVA tweaks the numbers to make them look better.<\/p>\n

2. The average number of visits to Las Vegas is 2.2 times a year. A .2 visit is one where you arrive, get deathly ill from drinking and sleep the entire rest of your visit.<\/p>\n

3. People who visit Las Vegas more often than the average are more active in social media. That\u2019s because whatever batshit crazy things happen in Las Vegas, they\u2019re nowhere near the level of crazy in social media.<\/p>\n

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The common denominator between social media and Las Vegas? Dopamine. You\u2019re welcome.<\/figcaption><\/figure>\n

4. Just 8% of Las Vegas visitors say they visit to gamble. Then again, 48% visit for \u201cvacation\/pleasure.\u201d Same difference. Nearly as many people (75% of repondents) say they visit Las Vegas for conventions as come to gamble. Weirdos.<\/p>\n

5. Half the people who said they visited Las Vegas for a special occasion were here to get shit-faced and wear a sash saying, \u201cIt\u2019s my birthday!\u201d to help beg for free drinks from strangers and bartenders.<\/p>\n

6. More than half of Las Vegas visitors arrived via ground transportation, up from 49% in 2022.<\/p>\n

7. The survey says 1% of visitors used limos to get around town during their trip, and 1% used the Vegas Loop (the underground Tesla transportation system from Elon Musk). We\u2019ll take the under on that one. It only goes to Resorts World at the moment. We told you this report is reliably unreliable. We suspect Russian interference.<\/p>\n

8. About 54% of Las Vegas visitors went downtown during their stay. Please get your mind out of the gutter, this is a very serious subject. That number is down from 58% in 2022.<\/p>\n

9. Unfortunately for downtown Las Vegas, Gen Z is the age demo most likely to visit downtown (64% of downtown visitors), the group with the least amount of disposable income. (24% of Gen Z visitors stayed in a room with four or more occupants.) These folks love experiences, though, and downtown is definitely that.<\/p>\n

10. About 54% of downtown visitors went down for the Fremont Street Experience, that\u2019s up from 50% the year before. This question is always a bit wonky, as it\u2019s unclear what respondents mean by the Fremont Street Experience. Are they talking about the video screen? The live music? The people-watching? The street party? Is that all lumped under Fremont Street Experience?<\/p>\n

11. Just 2% of survey respondents said the reason they didn\u2019t visit downtown was because they didn\u2019t want to take their children there. Just 2%. WTF is wrong with people? Fremont Street is no place for children. Why? Because Las Vegas is no place for children. Don\u2019t get us started.<\/p>\n

12. Now, you\u2019ve done it! A whopping 16% of people say they brought someone in their party under 21. Translation: Kids. It was 16% in 2022 and 21% in 2021. We were interviewed about all this on CNBC a while back<\/a>. In 2019, just 5% of those surveyed brought their kids, it was 6% in 2018. Yes, there are more things for children to do in Las Vegas than ever, but that doesn\u2019t mean people have to do them.<\/p>\n

13. Phew, 79% of visitors gambled during their stay. Somebody has to make it so residents don\u2019t have to pay state income tax.<\/p>\n

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Bonus nougats: Fewer people are calling hotels to book rooms than ever. Which is sad, because now how will they strike up new friendships with people in India and the Philippines? Because call centers are outsourced. Please keep up. Oh, and many hotels now charge guests<\/a> to make reservations with a human being, so there\u2019s that.<\/figcaption><\/figure>\n

14. The average gambling budget of Las Vegas visitors was $787.54. In 2018, it was $527.05. We blame F1.<\/p>\n

15. Visitors went to an average of 3.7 casinos during their stay (the .7 is Ellis Island, it\u2019s wee) and gambled at an average of 1.8 casinos.<\/p>\n

16. Average nightly room rates in 2023 hit a new high of $171.98. Well, \u201chigh\u201d is relative, especially if you have stayed in a hotel in any other major city in the world. Let\u2019s keep it real. Even with paid parking and nuisance fees, Las Vegas is still a relatively great value.<\/p>\n

17. The average number of days (4.3) and nights (3.3) stayed in Las Vegas was down a smidge from 2022 (4.4 and 3.4, respectively). We blame it on children. And possibly F1. But mostly children. Just the sheer smell alone would make people want to bail on a hotel room. It takes housekeeping longer to get rid of the kid smell than weed smell. Why isn\u2019t that in the visitor survey?<\/p>\n

18. Visitors surveyed said their food and beverage budget was $564.73, up from $519.23 in 2022. The average budget was $314.96 in 2018. Hence all the whining.<\/p>\n

19. Just 26% of visitors saw a show during their trip, a staggering drop since 2018 (when 58% of visitors said they saw a show). This shift has changed the Las Vegas entertainment scene dramatically. Residencies, sports and Sphere are grabbing all the entertainment dollars now. And \u201cAbsinthe,\u201d but pretty much those other things.<\/p>\n

20. Blah, blah, something sports.<\/p>\n

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Sports get a disproportionate amount of attention given how few people give a crap.<\/figcaption><\/figure>\n

21. Despite the complaining about Las Vegas we hear day in and day out in social media, the survey from the LVCVA says 97% of visitors were either very satisfied or somewhat satisfied with their visit. The rest were trick-rolled.<\/p>\n

22. Of those surveyed, 84% said they\u2019re extremely or very likely to return to Las Vegas in the future.<\/p>\n

23. Las Vegas visitors in 2023 were 64% married, which basically means on vacation they slip off their wedding rings.<\/p>\n

24. The average age of a Las Vegas visitor was 43.8, compared to 45.1 in 2018 and 46.2 in 2019. Oddly, the average stripper age in Las Vegas has remained exactly the same.<\/p>\n

25. In 2013, of those Las Vegs visitors surveyed, 61% were white, 14% were African-American, 9% were Asian, 13% were Hispanic and 3% were people who thought they were white but after sending saliva to Ancestry.com learned, \u201cOMFG, I\u2019m Micronesian!\u201d<\/p>\n

That\u2019s it. We\u2019re winded.<\/p>\n

If you\u2019d like to get more granular, you can see the full report, the entire kit and caboodle, on the LVCVA Web site<\/a>.<\/p>\n

Yes, fellow youths, kits (collections) and caboodles (bundles) were once common in our society. You would almost never see a kit without a caboodle, actually. \u201cKit and caboodle\u201d means \u201cshebang.\u201d<\/p>\n

We were going to make a Ricky Martin joke, then realized \u201cShe Bangs\u201d was released in 2000, so many of our fellow youths weren\u2019t even born yet.<\/p>\n

Whole enchilada? Is that politically incorrect? We\u2019re pretty sure \u201clock stock and barrel\u201d is.<\/p>\n

Anyway, we hope you have enjoyed this rambling exercise in writing a story when there\u2019s no big news happening in Las Vegas right now.<\/p>\n

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You aren\u2019t going to read this. We didn\u2019t, either. We just needed something to keep our words from slapping together.<\/figcaption><\/figure>\n

We would love to hear what questions you\u2019d like included in the next Las Vegas Visitor Profile Study. Here are some we\u2019d love to see.<\/p>\n

\u201cDid you bring any special toys to Las Vegas?\u201d<\/p>\n

\u201cDid your hotel housekeeper make any towel animals? If so, did you realize due to union rules, that cost the hotel $1,250?\u201d<\/p>\n

\u201cDid you emotionally break down when you heard the Mirage volcano was going away?\u201d<\/p>\n

\u201cWar, what is it good for?\u201d<\/p>\n

\u201cDid you visit downtown and what were the things you can\u2019t unsee?\u201d<\/p>\n

\u201cDuring your Las Vegas visit, how many times did some asshat blow smoke in your face?\u201d<\/p>\n

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Enjoy this world premiere of a song we made for you. We can’t stop singing it and hope you do not have the same experience, probably. pic.twitter.com\/f0BKdxYJWj<\/a><\/p>\n

\u2014 Vital Vegas (@VitalVegas) September 7, 2024<\/a><\/p>\n<\/blockquote>\n

\u201cAt any point during your stay, did you watch a dinosaur perform magic? Also, did you realize at the time how much Piff hates being called a dinosaur rather than a dragon?\u201d<\/p>\n

\u201cWhat irksome fee did you discover on your restaurant tab?\u201d<\/p>\n

\u201cDid you attend any magic shows? If so, where did David Copperfield touch you?\u201d<\/p>\n

\u201cWhat is the deal with escalators in Las Vegas?\u201d<\/p>\n

\u201cDid you actually think that beautiful woman was talking to you in the lobby bar because you\u2019re interesting?\u201d<\/p>\n

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There\u2019s a remote chance someone skimming this story will think this infographic appeared in the LVCVA\u2019s Visitor Profile Study. That would be the best day, ever.<\/figcaption><\/figure>\n

\u201cDuring your stay, were you ever stung on the testicles by a scorpion and do you have an ambulance-chasing lawyer yet?\u201d<\/p>\n

\u201cRemember when every casino had a comedy-hypnosis show? Does anyone really miss them all that much?\u201d<\/p>\n

\u201cHow big a second mortgage did you need to pay your hotel minibar tab?\u201d<\/p>\n

\u201cAt any point during your stay, did you strike up a conversation with a slot machine? Not that anyone would do that, especially not us, we are a survey, but still.\u201d<\/p>\n

\u201cDid you enjoy your hotel room, or did you get one with a view of air conditioning vents and mating pigeons?\u201d<\/p>\n

\u201cAre you one of those people who, every time a slot machine is down, assumes it was a Russian hack and what brand of aluminum foil is your favorite?\u201d<\/p>\n

\u201cIf you stayed in Las Vegas during the summer, on a scale of 0-4, what stage is your melanoma?\u201d<\/p>\n

\u201cJerry\u2019s Nugget. How is that dump even allowed to exist?\u201d<\/p>\n

\u201cHow many times did you look at the butts of scantily-clad women pressuring tourists for tips before your wife noticed? Also, can you substantiate your answer with photos? Which you could e-mail us if that\u2019s not too much trouble?\u201d<\/p>\n

\u201cDid you notice casino gift shops don\u2019t have prices on the items and why don\u2019t you like surprises?\u201d<\/p>\n

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Why are you so skeptical about everything? It\u2019s on the Internet, it must be true.<\/figcaption><\/figure>\n

\u201cHow many times during your visit did you swear you will never gamble again, right before gambling again?\u201d<\/p>\n

\u201cIf you\u2019re visiting from a foreign country, did you use your adorable accent during your stay or have a meter-long slushy drink? Because they\u2019re usually called yard-longs, in case that weren\u2019t obvious?\u201d<\/p>\n

\u201cOn a related note, does it bother you we didn\u2019t find this survey stat until we started writing these questions? The international visitor segment (12%) continued to recover, growing from 9% last year and well ahead of the pandemic low of 3% in 2021.\u201d<\/p>\n

\u201cDid you know prostitutes sometimes perform sexual acts in hotel ice machine rooms because they don\u2019t have cameras? Allegedly?\u201d<\/p>\n

\u201cDid you do any exercise-related activities during your stay and if so, what is wrong with you?\u201d<\/p>\n

\u201cWhat kind of things do you blame on F1?\u201d<\/p>\n

Well, that was certainly a fun comedic device, wasn\u2019t it?<\/p>\n

Actually, we\u2019d love to see this annual Las Vegas survey infused with more provocative questions.<\/p>\n

Let\u2019s f-bomb go, LVCVA!<\/p>\n<\/p><\/div>\n