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On Thursday 11 July, billionaire tech mogul Elon Musk<\/a> pledged to sue those purportedly involved in the advertising boycott of tech giant X.<\/span><\/p>\n \u201cHaving seen the evidence unearthed today by Congress, X has no choice but to file suit against the perpetrators and collaborators in the advertising boycott racket, Musk said in a <\/span>post<\/span><\/a>\u00a0on his declining <\/a>platform. \u201cHopefully, some states will consider criminal prosecution.\u201d<\/span><\/p>\n In this post, Musk was responding to footage of Ben Shapiro\u2019s congressional testimony<\/a><\/span> as part of the House Judiciary Committee\u2019s investigation into the purported censorship and boycott of right-wing voices by the Global Alliance for Responsible Media (GARM. )<\/span>In his testimony, the Daily Wire co-founder claimed that X, along with Google and Meta, was coerced by senator Dianne Feinstein into adopting guidelines from GARM. This so-called coercion, Shapiro claimed, occurred in 2017.\u00a0<\/span><\/p>\n He then went on to compare GARM to a \u201ccartel,\u201d claiming that member contributions account for 90% of US ad spending.\u00a0 \u201cIf you\u2019re not following their preferred political narratives [\u2026] you will not be deemed brand safe,\u201d he said. \u201cYour business will be throttled.\u201d<\/span><\/p>\n He then went on to claim that there\u2019s \u201can informal pressure system created by Democratic legislators, this White House, legacy media, advertisers and pseudo-objective brand safety organizations.\u201d\u00a0<\/span><\/p>\n \u201cThat system,\u201d he added, \u201cguarantees that advertising dollars flow only to left-wing media brands.\u201d<\/span><\/p>\nWhat did Ben Shapiro say?<\/span><\/h2>\n
What did GARM say?<\/span><\/h2>\n