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Meta CEO Mark Zuckerberg\u2019s patriotic Fourth of July video<\/a> Thursday drew praise from fans of his unexpectedly fruitful rebrand, but it fell flat with his archrival: billionaire Elon Musk.<\/p>\n The video shows long-haired Zuckerberg sporting an elegant tuxedo and sipping a beer while flaunting an American flag on his beloved hydrofoil, a board that uses a wing below the water to keep afloat. The video, set to Bruce Springsteen\u2019s \u201cBorn in the USA\u201d with the caption \u201cHappy birthday, America!\u201d quickly went viral<\/a>, garnering more than 700,000 likes and millions of views.<\/p>\n The video is part of a rebrand that has transformed Zuck from computer nerd to billionaire bad boy. In 2021, the Meta CEO was photographed on a board similar to the one in the Thursday video and was lambasted for his blue hoodie, shorts, and sunscreen lathered face<\/a>.\u00a0<\/p>\n But the new-and-improved Zuck, who wears designer clothes<\/a> and wins MMA bouts<\/a>, managed to pull off the look this year, drawing virtual applause from fans for his \u201cbased\u201d show of patriotism.<\/p>\n Still, at least one influential voice bashed Zuckerberg for the video: his nemesis, Tesla<\/a> CEO Elon Musk.<\/p>\n \u201cMay he continue to have fun on his yachts. I prefer to work,\u201d Musk said in a post on X<\/a>.\u00a0<\/p>\n Musk supporter Dave Portnoy of Barstool Sports also jumped in, saying<\/a> on X that \u201cZuck will always be uncool.\u201d\u00a0<\/p>\n Musk often ruffles feathers with his fellow billionaires, but he and Zuck have escalated their feud as of late. Their conflict, which possibly started over a blown-up satellite<\/a>, came to a head last year when Musk challenged Zuck to a \u201ccage match,\u201d <\/a>which the Meta CEO later canceled because he said Musk wouldn\u2019t confirm a date. A month later, Zuckerberg launched Threads, a direct competitor to Musk\u2019s X.\u00a0<\/p>\n Musk still hasn\u2019t forgotten about the canceled cage match and brought it up again in a post on the day after Zuckerberg\u2019s 40th birthday.\u00a0<\/p>\n \u201cIf only Zuckerberg were as tough (sigh). I\u2019ve offered to fight him any place, any time, any rules, but all I hear is crickets,\u201d Musk posted<\/a> on X on May 15.\u00a0<\/p>\n In April, the two finally fought it out but in a battle of riches, with Zuckerberg passing<\/a> the Tesla CEO to become the third-richest person in the world. But since then, Tesla\u2019s stock has rallied<\/a> and investors have approved Musk\u2019s record-breaking $45 billion pay package<\/a>, helping him once again reclaim the title<\/a> of world\u2019s richest man, leaving Zuck in the dust. Musk has a net worth of $252 billion compared to Zuck\u2019s $181 billion, according to the Bloomberg Billionaires Index<\/a>.<\/p>\n<\/div>\n\nSubscribe to the Fortune Next to Lead newsletter to get weekly strategies on how to make it to the corner office. Sign up for free<\/a>.<\/div>\n