{"id":214947,"date":"2024-03-19T18:25:03","date_gmt":"2024-03-19T18:25:03","guid":{"rendered":"https:\/\/michigandigitalnews.com\/index.php\/2024\/03\/19\/nvidia-partners-with-ubisoft-to-further-develop-its-ai-driven-npcs\/"},"modified":"2025-06-25T17:20:21","modified_gmt":"2025-06-25T17:20:21","slug":"nvidia-partners-with-ubisoft-to-further-develop-its-ai-driven-npcs","status":"publish","type":"post","link":"https:\/\/michigandigitalnews.com\/index.php\/2024\/03\/19\/nvidia-partners-with-ubisoft-to-further-develop-its-ai-driven-npcs\/","title":{"rendered":"NVIDIA partners with Ubisoft to further develop its AI-driven NPCs"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<p>NVIDIA <a data-i13n=\"cpos:1;pos:1\" href=\"https:\/\/www.engadget.com\/nvidia-omniverse-avatar-cloud-engine-142414993.html\" data-ylk=\"slk:has been working on;cpos:1;pos:1;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">has been working on<\/a> adding generative AI to non-playable characters (NPCs) <a data-i13n=\"cpos:2;pos:1\" href=\"https:\/\/www.engadget.com\/nvidias-generative-ai-lets-gamers-converse-with-npcs-124552730.html\" data-ylk=\"slk:for a while now;cpos:2;pos:1;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">for a while now<\/a>. The company is hoping a <a data-i13n=\"elm:affiliate_link;sellerN:Ubisoft;elmt:;cpos:3;pos:1\" href=\"https:\/\/shopping.yahoo.com\/rdlw?merchantId=cca828bc-bcd7-4319-b5fa-8cb88f52eae1&amp;siteId=us-engadget&amp;pageId=1p-autolink&amp;featureId=text-link&amp;merchantName=Ubisoft&amp;custData=eyJzb3VyY2VOYW1lIjoiV2ViLURlc2t0b3AtVmVyaXpvbiIsImxhbmRpbmdVcmwiOiJodHRwczovL25ld3MudWJpc29mdC5jb20vZW4tdXMvYXJ0aWNsZS81cVhkeGhzaEpCWG9hbkZaQXBkRzNMIiwiY29udGVudFV1aWQiOiI0NjcyMDM1MC0yZDA4LTQ5NGEtODRiNi0wMTNkOTVmMWUxZDkifQ&amp;signature=AQAAARd0r9XkHcw4_Zp-XwHY5l57zt2IU0w7YPdg5Z_4TzEc&amp;gcReferrer=https%3A%2F%2Fnews.ubisoft.com%2Fen-us%2Farticle%2F5qXdxhshJBXoanFZApdG3L\" class=\"link  rapid-with-clickid etailiffa-link\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:newly-announced partnership with Ubisoft;elm:affiliate_link;sellerN:Ubisoft;elmt:;cpos:3;pos:1;itc:0;sec:content-canvas\">newly-announced partnership with Ubisoft<\/a> will accelerate development of this technology and, ultimately, bring these AI-driven NPCs to modern games.<\/p>\n<p>Ubisoft helped build new &#8220;NEO NPCs&#8221; by using NVIDIA\u2019s Avatar Cloud Engine (ACE) technology, with an assist from <a data-i13n=\"cpos:4;pos:1\" href=\"https:\/\/inworld.ai\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:dynamic NPC experts Inworld AI;cpos:4;pos:1;elm:context_link;itc:0;sec:content-canvas\" class=\"link \"><\/a>. The end result? Characters that don\u2019t repeat the same phrase over and over, while ignoring the <a data-i13n=\"cpos:5;pos:1\" href=\"https:\/\/www.npr.org\/2023\/01\/16\/1149232763\/this-is-fine-meme-anniversary-gunshow-web-comic\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:surrounding violent mayhem;cpos:5;pos:1;elm:context_link;itc:0;sec:content-canvas\" class=\"link \"><\/a>.<\/p>\n<p>These NEO NPCs are said to interact in real time with players, the environment and other in-game characters. NVIDIA says this opens up \u201cnew possibilities for emergent storytelling.\u201d To that end, Ubisoft\u2019s narrative team built complete backgrounds, knowledge bases and conversational styles for two NPCs as a proof of concept.<\/p>\n<figure class=\"caas-figure\">\n<div class=\"caas-figure-with-pb\" style=\"max-height: 541px\">\n<div>\n<div class=\"caas-img-container caas-img-loader\" style=\"padding-bottom:56%\"><img decoding=\"async\" class=\"caas-img caas-lazy has-preview\" alt=\"A lady NPC talking about a bank heist or something. \" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/0XECgRBvqaYKeSz1bCWgUw--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MQ--\/https:\/\/s.yimg.com\/os\/creatr-uploaded-images\/2024-03\/0d44acd0-e60a-11ee-bbb3-0564729873bc\"\/><noscript><img decoding=\"async\" alt=\"A lady NPC talking about a bank heist or something. \" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/0XECgRBvqaYKeSz1bCWgUw--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MQ--\/https:\/\/s.yimg.com\/os\/creatr-uploaded-images\/2024-03\/0d44acd0-e60a-11ee-bbb3-0564729873bc\" class=\"caas-img\"\/><\/noscript><\/div>\n<\/div>\n<\/div>\n<p><figcaption class=\"caption-collapse\"><span class=\"caption-credit\"> Ubisoft\/NVIDIA<\/span><\/figcaption><\/p>\n<\/figure>\n<p>These are fully-fleshed out characters with \u201cenvironmental and contextual awareness\u201d along with conversational memory. NVIDIA says each character excels with \u201ccollaboration and strategic decision-making.\u201d The company also incorporated its <a data-i13n=\"elm:affiliate_link;sellerN:NVIDIA;elmt:;cpos:6;pos:1\" href=\"https:\/\/shopping.yahoo.com\/rdlw?merchantId=f52348f6-2304-415e-b16c-1fb252794066&amp;siteId=us-engadget&amp;pageId=1p-autolink&amp;featureId=text-link&amp;merchantName=NVIDIA&amp;custData=eyJzb3VyY2VOYW1lIjoiV2ViLURlc2t0b3AtVmVyaXpvbiIsImxhbmRpbmdVcmwiOiJodHRwczovL3d3dy5udmlkaWEuY29tL2VuLXVzL2FpLWRhdGEtc2NpZW5jZS9hdWRpbzJmYWNlLyIsImNvbnRlbnRVdWlkIjoiNDY3MjAzNTAtMmQwOC00OTRhLTg0YjYtMDEzZDk1ZjFlMWQ5In0&amp;signature=AQAAAfBZRtySGMomyMa-fU9wOHEsUYqi7I-ZePNiJvHXdTl1&amp;gcReferrer=https%3A%2F%2Fwww.nvidia.com%2Fen-us%2Fai-data-science%2Faudio2face%2F\" class=\"link  rapid-with-clickid etailiffa-link\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Audio2Face technology;elm:affiliate_link;sellerN:NVIDIA;elmt:;cpos:6;pos:1;itc:0;sec:content-canvas\">Audio2Face technology<\/a> to allow for appropriate facial animations and lip syncing. NVIDIA suggests that these characters push \u201cthe boundaries of game design and immersion.\u201d<\/p>\n<p>The company didn\u2019t explicitly announce that this technology would be coming to Ubisoft titles in the nearish future, but it\u2019s a safe bet it&#8217;s on the roadmap. Perhaps soon you\u2019ll be able to see what the sweet old man outside of the inn thinks about you absolutely obliterating the whole town. Won\u2019t that be fun?<\/p>\n<p>This isn\u2019t the only big AI-adjacent announcement from NVIDIA this week. The company just <a data-i13n=\"cpos:7;pos:1\" href=\"https:\/\/www.engadget.com\/nvidias-gpus-powered-the-ai-revolution-its-new-blackwell-chips-are-up-to-30-times-faster-001059577.html\" data-ylk=\"slk:unveiled its next-generation of GPUs;cpos:7;pos:1;elm:context_link;itc:0;sec:content-canvas\" class=\"link \"><\/a>, an evolution of the chips that are used to train large language models. The company promises that its Blackwell chips are seven to 30 times faster than the H100 series and use 25 times less power.<\/p>\n<p>This article contains affiliate links; if you click such a link and make a purchase, we may earn a commission.<\/p>\n<\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/www.engadget.com\/nvidia-partners-with-ubisoft-to-further-develop-its-ai-driven-npcs-160432137.html?src=rss\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] NVIDIA has been working on adding generative AI to non-playable characters (NPCs) for a while now. The company is hoping a newly-announced partnership with<\/p>\n","protected":false},"author":1,"featured_media":214948,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[159],"tags":[],"_links":{"self":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/214947"}],"collection":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/comments?post=214947"}],"version-history":[{"count":1,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/214947\/revisions"}],"predecessor-version":[{"id":336117,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/214947\/revisions\/336117"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/media\/214948"}],"wp:attachment":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/media?parent=214947"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/categories?post=214947"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/tags?post=214947"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}