{"id":208290,"date":"2024-02-26T18:06:31","date_gmt":"2024-02-26T18:06:31","guid":{"rendered":"https:\/\/michigandigitalnews.com\/index.php\/2024\/02\/26\/sora-tyler-perry-stops-800m-studio-expansion-amid-rapid-rise-of-ai\/"},"modified":"2025-06-25T17:21:33","modified_gmt":"2025-06-25T17:21:33","slug":"sora-tyler-perry-stops-800m-studio-expansion-amid-rapid-rise-of-ai","status":"publish","type":"post","link":"https:\/\/michigandigitalnews.com\/index.php\/2024\/02\/26\/sora-tyler-perry-stops-800m-studio-expansion-amid-rapid-rise-of-ai\/","title":{"rendered":"Sora: Tyler Perry stops \u00a3800m studio expansion amid rapid rise of AI"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<p>Media mogul Tyler Perry is set to rethink an upcoming $800 million studio expansion amid the rapid rise of <a href=\"https:\/\/readwrite.com\/category\/ai\/\">artificial intelligence (AI)<\/a> in modern media.<\/p>\n<p>Perry told the <a href=\"https:\/\/www.hollywoodreporter.com\/business\/business-news\/tyler-perry-ai-alarm-1235833276\/\"><u>Hollywood Reporter<\/u><\/a>\u00a0that his new development would be shelved as there was \u201cno need to it\u201d due to his recent observations of the AI text-to-chat tool Sora.<\/p>\n<p>Sora is the AI app developed by <a href=\"https:\/\/readwrite.com\/tag\/openai\/\"><u>OpenAI<\/u><\/a> and <a href=\"https:\/\/readwrite.com\/openai-launches-sora-a-new-text-to-video-ai-model\/\">allows users to generate snippets of sixty-second video clips from a few lines of text<\/a>. The tool is currently in a testing and security phase to limit the way the potential outputs of the app could be used to <a href=\"https:\/\/readwrite.com\/uk-election-could-be-rigged-by-use-of-ai-deepfakes\/\">misinform<\/a> or <a href=\"https:\/\/readwrite.com\/openai-ceo-sam-altman-reveals-ai-danger-which-keeps-him-awake-at-night\/\"><u>misdirect people<\/u><\/a>.<\/p>\n<h2>Stopping the studio<\/h2>\n<p>Perry would go on to say that he has \u201cbeen watching AI very closely and watching the advancements very closely. I was in the middle of, and have been planning for the last four years, about an $800 million expansion at the studio, which would\u2019ve increased the backlot a tremendous size \u2014 we were adding 12 more soundstages.\u201d<\/p>\n<p>His construction work is now \u201cindefinitely on hold because of Sora and what I\u2019m seeing. I had gotten word over the last year or so that this was coming, but I had no idea until I saw recently the demonstrations of what it\u2019s able to do.\u201d<\/p>\n<p>Perry continued that he would no longer have to be limited by location or have to travel for example.<\/p>\n<p>\u201cIf I wanted to write a scene on the moon, it\u2019s text, and this AI can generate it like nothing. If I wanted to have two people in the living room in the mountains, I don\u2019t have to build a set in the mountains, I don\u2019t have to put a set on my lot. I can sit in an office and do this with a computer, which is shocking to me,\u201d he said in the interview.<\/p>\n<p>As we reported<a href=\"https:\/\/readwrite.com\/openai-unveils-sora-its-first-text-to-video-model\/\"><u>\u00a0last week<\/u><\/a>, Sora has received a lot of attention for being able to take small prompts and turn them into a video clip. The app is not available to the public on a subscription basis like ChatGPT.<\/p>\n<p>A statement on the <a href=\"https:\/\/openai.com\/sora?ref=aihub.cn\">company website<\/a> has said \u201cWe\u2019re sharing our research progress early to start working with and getting feedback from people outside of OpenAI and to give the public a sense of what AI capabilities are on the horizon.\u201d<\/p>\n<p>Perry responded to a question about the livelihoods of those working on his films, saying \u201cI think of all of the construction workers and contractors who are not going to be employed because I\u2019m not doing this next phase of the studio because there is no need to do it.\u201d<\/p>\n<p>He concluded that workers needed to be considered in lockstep with the digital advancements, saying that he hoped \u201cthat as people are embracing this technology and as companies are moving to reduce costs and save the bottom line, that there\u2019ll be some sort of thought and some sort of compassion for humanity and the people that have worked in this industry and built careers and lives, that there\u2019s some sort of thought for them.\u201d<\/p>\n<p>With the application of this AI technology still very much in the test phase, time will tell if the decision to halt this studio work will be seen as a potential piece of foresight from the world-famous film maker.<\/p>\n<p><em><strong>Featured image: Midjourney<\/strong><\/em><\/p>\n<div class=\"about-author\">\n<div class=\"author-info\">\n<div class=\"author-avatar col-md-2\">\n\t\t\t\t\t\t\t\t<img alt=\"\" srcset=\"https:\/\/readwrite.com\/wp-content\/uploads\/2023\/12\/avatar_user_26540_1702904339-250x250.jpg 2x\" class=\"avatar avatar-125 photo\" height=\"125\" width=\"125\" decoding=\"async\" src=\"https:\/\/readwrite.com\/wp-content\/uploads\/2023\/12\/avatar_user_26540_1702904339-125x125.jpg\"\/><noscript><img alt=\"\" src=\"https:\/\/readwrite.com\/wp-content\/uploads\/2023\/12\/avatar_user_26540_1702904339-125x125.jpg\" srcset=\"https:\/\/readwrite.com\/wp-content\/uploads\/2023\/12\/avatar_user_26540_1702904339-250x250.jpg 2x\" class=\"avatar avatar-125 photo\" height=\"125\" width=\"125\" decoding=\"async\"\/><\/noscript>\t\t\t\t\t\t\t<\/div>\n<p><!-- .author-avatar --><\/p>\n<div class=\"author-description col-md-10\">\n<h3 class=\"author-title\"><a href=\"https:\/\/readwrite.com\/author\/brian-damien-morgan\/\">Brian-Damien Morgan<\/a><\/h3>\n<h5 class=\"author-role\">\n\t\t\t\t\t\t\t\t\tFreelance Journalist<br \/>\n\t\t\t\t\t\t\t\t<\/h5>\n<p class=\"author-bio\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/brian-damien-morgan-4644b95\/\">Brian-Damien Morgan<\/a>is an award-winning journalist and features writer. He was lucky enough to work in the print sector for many UK newspapers before embarking on a successful career as a digital broadcaster and specialist.&#13;<br \/>\n&#13;<br \/>\nHis work has spanned the public and private media sectors of the United Kingdom for almost two decades.&#13;<br \/>\n&#13;<br \/>\nSince 2007, Brian has continued to add to a long list of publications and institutions, most notably as Editor of the Glasgow 2014 Commonwealth Games, winning multiple awards for his writing and digital broadcasting efforts.&#13;<br \/>\n&#13;<br \/>\nBrian would then go on to be integral to the Legacy 2014, Media and Sport Directorate of the Scottish Government. Working with ministers to enact change through sport with institutions like the <a href=\"https:\/\/www.homelessworldcup.org\/\">Homeless World Cup.<\/a>&#13;<br \/>\n&#13;<br \/>\nHe would then lend his skills to multiple private sector institutions. Brian would win national acclaim helping his country deliver judicial education and communications during the pandemic-era. Earning a writ of personal distinction from the Lord President of Scotland for his efforts as the Head of Communications and Digital for the Judicial Office for Scotland.&#13;<br \/>\n&#13;<br \/>\nBrian has returned back to the thing he loves most, writing and commenting on developments across technology, gaming and legal topics, as well as any-and-all things sport related.\t\t\t\t\t\t\t\t<\/p>\n<p><!-- .author-bio --><\/p><\/div>\n<p><!-- .author-description -->\n\t\t\t\t\t\t<\/div>\n<p><!-- .author-info -->\n\t\t\t\t\t<\/div>\n<\/p><\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/readwrite.com\/sora-tyler-perry-stops-800m-studio-expansion-amid-rapid-rise-of-ai\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Media mogul Tyler Perry is set to rethink an upcoming $800 million studio expansion amid the rapid rise of artificial intelligence (AI) in modern<\/p>\n","protected":false},"author":1,"featured_media":208291,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[152],"tags":[],"_links":{"self":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/208290"}],"collection":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/comments?post=208290"}],"version-history":[{"count":3,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/208290\/revisions"}],"predecessor-version":[{"id":342050,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/208290\/revisions\/342050"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/media\/208291"}],"wp:attachment":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/media?parent=208290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/categories?post=208290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/tags?post=208290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}