{"id":208013,"date":"2024-02-25T07:16:52","date_gmt":"2024-02-25T07:16:52","guid":{"rendered":"https:\/\/michigandigitalnews.com\/index.php\/2024\/02\/25\/reddit-is-going-public-and-inviting-investment-from-key-users-some-think-it-might-be-the-beginning-of-the-end-though\/"},"modified":"2025-06-25T17:21:36","modified_gmt":"2025-06-25T17:21:36","slug":"reddit-is-going-public-and-inviting-investment-from-key-users-some-think-it-might-be-the-beginning-of-the-end-though","status":"publish","type":"post","link":"https:\/\/michigandigitalnews.com\/index.php\/2024\/02\/25\/reddit-is-going-public-and-inviting-investment-from-key-users-some-think-it-might-be-the-beginning-of-the-end-though\/","title":{"rendered":"Reddit is going public and inviting investment from key users, some think it might be the beginning of the end though"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<p><span style=\"font-weight: 400;\">Reddit is having an exceptionally exciting start to the year, with plans to go public and a new deal with <\/span><a href=\"https:\/\/readwrite.com\/google-strikes-a-deal-with-reddit-to-boost-ai-possibilities-reportedly-for-60m-year\/\"><span style=\"font-weight: 400;\">Google<\/span><\/a><span style=\"font-weight: 400;\"> under their belt. <\/span><span style=\"font-weight: 400;\">Now, the company has proposed an initial public offering of its stock. Some of its top users, including moderators and those with high karma scores, will have the chance to buy shares in <a href=\"https:\/\/readwrite.com\/reddits-ipo-filing-reveals-major-stake-by-openai-ceo-sam-altman\/\">Reddit\u2019s IPO<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In an unusual proposition, the social network forum has reserved 1.3 million shares of its Class A common stock to \u2018fund community-related programs that empower Redditors to bring their ideas to life.\u2019<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although the number of people who will be offered this opportunity isn\u2019t yet known, the shares will be allocated through a tiered system. \u2018Certain users and moderators identified by us who have meaningfully contributed to Reddit community programs,\u2019 will be amongst those in the first tier.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Following this, people with a karma score of at least 2,000 and those who have performed at least 5,000 moderator actions will also be invited to buy shares before they go on the public market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The platform\u2019s business goals and finances were shared on Thursday (Feb. 22) when the S-1 registration statement was filed. The CEO Steve Huffman says in the filing: \u201cWe have many opportunities to grow both the platform and the business, the latter through advertising, monetizing commerce on the platform, and licensing data\u2026<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cAs the world becomes increasingly data-driven, we offer solutions that are human and experience-focused.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWe expect our data advantage and intellectual property to continue to be a key element in the training of future LLMs.\u201d<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Reactions from users<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">While a user who has been offered to purchase shares hasn\u2019t yet spoken publicly, there are concerns amongst general users ahead of new plans. <\/span><span style=\"font-weight: 400;\">There are worries the move to becoming public will change the website. The <\/span><a href=\"https:\/\/www.bbc.co.uk\/news\/business-68372755\"><span style=\"font-weight: 400;\">BBC reports<\/span><\/a><span style=\"font-weight: 400;\"> an opinion from a forum-loving fan: \u201cWhen the most important customers shift from [users] to shareholders, the product always [suffers].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIt becomes \u2018what can we do this quarter to squeak out an additional point of revenue,\u2019 instead of \u2018how can we make this product better\u2019.\u201d<\/span><\/p>\n<p><em><strong>Featured image: Photo by <a href=\"https:\/\/unsplash.com\/@brett_jordan?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\">Brett Jordan<\/a> on <a href=\"https:\/\/unsplash.com\/photos\/red-and-white-8-logo-0FytazjHhxs?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\">Unsplash<\/a><\/strong><\/em><\/p>\n<div class=\"about-author\">\n<div class=\"author-info\">\n<div class=\"author-avatar col-md-2\">\n\t\t\t\t\t\t\t\t<img alt=\"\" srcset=\"https:\/\/readwrite.com\/wp-content\/uploads\/2024\/02\/avatar_user_26583_1708362924-250x250.jpeg 2x\" class=\"avatar avatar-125 photo\" height=\"125\" width=\"125\" decoding=\"async\" src=\"https:\/\/readwrite.com\/wp-content\/uploads\/2024\/02\/avatar_user_26583_1708362924-125x125.jpeg\"\/><noscript><img alt=\"\" src=\"https:\/\/readwrite.com\/wp-content\/uploads\/2024\/02\/avatar_user_26583_1708362924-125x125.jpeg\" srcset=\"https:\/\/readwrite.com\/wp-content\/uploads\/2024\/02\/avatar_user_26583_1708362924-250x250.jpeg 2x\" class=\"avatar avatar-125 photo\" height=\"125\" width=\"125\" decoding=\"async\"\/><\/noscript>\t\t\t\t\t\t\t<\/div>\n<p><!-- .author-avatar --><\/p>\n<div class=\"author-description col-md-10\">\n<h3 class=\"author-title\"><a href=\"https:\/\/readwrite.com\/author\/sophie-atkinson\/\">Sophie Atkinson<\/a><\/h3>\n<h5 class=\"author-role\">\n\t\t\t\t\t\t\t\t\tFreelance Writer<br \/>\n\t\t\t\t\t\t\t\t<\/h5>\n<p class=\"author-bio\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/sophie-atkinson-b8377013a\/\">Sophie Atkinson<\/a> is a UK-based journalist and content writer, as well as a founder of a content agency which focuses on storytelling through social media marketing. She kicked off her career with a Print Futures Award which champions young talent working in print, paper and publishing. Heading straight into a regional newsroom, after graduating with a BA (Hons) degree in Journalism, Sophie started by working for Reach PLC. Now, with five years experience in journalism and many more in content marketing, Sophie works as a freelance writer and marketer. Her areas of specialty span a wide range, including technology, business, marketing, and finance.\t\t\t\t\t\t\t\t<\/p>\n<p><!-- .author-bio --><\/p><\/div>\n<p><!-- .author-description -->\n\t\t\t\t\t\t<\/div>\n<p><!-- .author-info -->\n\t\t\t\t\t<\/div>\n<\/p><\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/readwrite.com\/reddit-is-going-public-and-inviting-investment-from-key-users-some-think-it-might-be-the-beginning-of-the-end-though\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Reddit is having an exceptionally exciting start to the year, with plans to go public and a new deal with Google under their belt.<\/p>\n","protected":false},"author":1,"featured_media":208014,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[152],"tags":[],"_links":{"self":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/208013"}],"collection":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/comments?post=208013"}],"version-history":[{"count":1,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/208013\/revisions"}],"predecessor-version":[{"id":342320,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/208013\/revisions\/342320"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/media\/208014"}],"wp:attachment":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/media?parent=208013"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/categories?post=208013"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/tags?post=208013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}