{"id":206495,"date":"2024-02-20T14:58:39","date_gmt":"2024-02-20T14:58:39","guid":{"rendered":"https:\/\/michigandigitalnews.com\/index.php\/2024\/02\/20\/eafc-players-in-uproar-as-previously-free-loyalty-packs-now-cost-full-price-the-only-surprise-is-people-are-surprised\/"},"modified":"2025-06-25T17:21:47","modified_gmt":"2025-06-25T17:21:47","slug":"eafc-players-in-uproar-as-previously-free-loyalty-packs-now-cost-full-price-the-only-surprise-is-people-are-surprised","status":"publish","type":"post","link":"https:\/\/michigandigitalnews.com\/index.php\/2024\/02\/20\/eafc-players-in-uproar-as-previously-free-loyalty-packs-now-cost-full-price-the-only-surprise-is-people-are-surprised\/","title":{"rendered":"EAFC players in uproar as previously free &#8216;loyalty packs&#8217; now cost full price, the only surprise is people are surprised"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<p><span style=\"font-weight: 400;\">\u2018You get nothing in this world for free\u2019 my mum used to say, well it appears in some form or other my mother now works for Electronic Arts and has pointed out the error of its ways in previously giving packs for player loyalty away for free. Ridiculous concept.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Well, no more and the players are angry. Signing into EA\u2019s ever-popular football cash-grab for several days running used to come with a bonus of a free \u2018loyalty pack\u2019. Now this has been replaced with a \u2018Packs For You\u2019 section in Ultimate(ly going to cost you a fortune) Team where loyalty packs still appear, but the kicker is, they now cost the same as a normal pack in the game. Real money, not just your time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A post on X from the official EAFCDirect account said: \u201cStarting today, you may notice a new \u201cPacks For You\u201d section in the #FC24 Ultimate Team Store.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This new section will include packs that are specific to your Ultimate Team journey, based on common factors, like playing Ultimate Team for a certain number of days.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Each \u201cPack For You\u201d pack description will include information to explain why that pack is appearing, with a \u201cPack for You\u201d being made available to all players when they reach the same milestone.\u201d<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Starting today, you may notice a new \u201cPacks For You\u201d section in the <a href=\"https:\/\/twitter.com\/hashtag\/FC24?src=hash&amp;ref_src=twsrc%5Etfw\">#FC24<\/a> Ultimate Team Store.<\/p>\n<p>This new section will include packs that are specific to your Ultimate Team journey, based on common factors, like playing Ultimate Team for a certain number of days.<\/p>\n<p>Each \u201cPack For\u2026<\/p>\n<p>\u2014 EA SPORTS FC Direct Communication (@EASFCDirect) <a href=\"https:\/\/twitter.com\/EASFCDirect\/status\/1757180338667692514?ref_src=twsrc%5Etfw\">February 12, 2024<\/a><\/p>\n<\/blockquote>\n<h2><span style=\"font-weight: 400;\">\u201cSo we have to play more to give you more money?\u201d<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Fans\u2019 reaction was understandably instant and harsh. The post has now had added reader context added to it, something that usually only happens to the most controversial of fake news, saying, \u201cThey aren\u2019t rewards, as you have to pay full price to open these packs. This system used to be free.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The comments underneath were equally damning of the move.<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\u201cShameless\u201d<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u201cNext year in EAFC Congratulations you\u2019re 2-0 up in the first half !! For only 2000 FP we\u2019ll let you play the 2nd half too!\u201d<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u201cImagine charging your community $30 for being loyal towards your finished game \ud83d\ude2d\ud83d\ude2d\u201d<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u201cSo we have to play more to give you more money??\u201d<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">And it goes on. This feels as though it could be something that would generate a \u201cWe hear you\u201d type backtrack from a company, but, well it\u2019s EAFC\/FIFA so breath will not be held here.<\/span><\/p>\n<div class=\"about-author\">\n<div class=\"author-info\">\n<div class=\"author-avatar col-md-2\">\n\t\t\t\t\t\t\t\t<img alt=\"\" srcset=\"https:\/\/readwrite.com\/wp-content\/uploads\/2023\/12\/avatar_user_26532_1701462427-250x250.jpg 2x\" class=\"avatar avatar-125 photo\" height=\"125\" width=\"125\" decoding=\"async\" src=\"https:\/\/readwrite.com\/wp-content\/uploads\/2023\/12\/avatar_user_26532_1701462427-125x125.jpg\"\/><noscript><img alt=\"\" src=\"https:\/\/readwrite.com\/wp-content\/uploads\/2023\/12\/avatar_user_26532_1701462427-125x125.jpg\" srcset=\"https:\/\/readwrite.com\/wp-content\/uploads\/2023\/12\/avatar_user_26532_1701462427-250x250.jpg 2x\" class=\"avatar avatar-125 photo\" height=\"125\" width=\"125\" decoding=\"async\"\/><\/noscript>\t\t\t\t\t\t\t<\/div>\n<p><!-- .author-avatar --><\/p>\n<div class=\"author-description col-md-10\">\n<h3 class=\"author-title\"><a href=\"https:\/\/readwrite.com\/author\/paul-mcnally\/\">Paul McNally<\/a><\/h3>\n<h5 class=\"author-role\">\n\t\t\t\t\t\t\t\t\tGaming Editor<br \/>\n\t\t\t\t\t\t\t\t<\/h5>\n<p class=\"author-bio\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/paulmcnally2012\/\">Paul McNally<\/a> has been around consoles and computers since his parents bought him a Mattel Intellivision in 1980. He has been a prominent games journalist since the 1990s, spending over a decade as editor of popular print-based video games and computer magazines, including a market-leading PlayStation title published by IDG Media.&#13;<br \/>\n&#13;<br \/>\nHaving spent time as Head of Communications at a professional sports club and working for high-profile charities such as the National Literacy Trust, he returned as Managing Editor in charge of large US-based technology websites in 2020.&#13;<br \/>\n&#13;<br \/>\nPaul has written high-end gaming content for GamePro, Official Australian PlayStation Magazine, PlayStation Pro, Amiga Action, Mega Action, ST Action, <a href=\"https:\/\/www.gq-magazine.co.uk\/\">GQ<\/a>, Loaded, and the <a href=\"https:\/\/www.mirror.co.uk\/\">The Mirror<\/a>. He has also hosted panels at retro-gaming conventions and can regularly be found guesting on gaming podcasts and Twitch shows. He is obsessed with 3D printing and has worked with several major brands in the past to create content&#13;<br \/>\n&#13;<br \/>\nBelieving that the reader deserves actually to enjoy what they are reading is a big part of Paul\u2019s ethos when it comes to gaming journalism, elevating the sites he works on above the norm. Reach out on X.\t\t\t\t\t\t\t\t<\/p>\n<p><!-- .author-bio --><\/p><\/div>\n<p><!-- .author-description -->\n\t\t\t\t\t\t<\/div>\n<p><!-- .author-info -->\n\t\t\t\t\t<\/div>\n<\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/readwrite.com\/eafc-players-in-uproar-as-previously-free-loyalty-packs-now-cost-full-price\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] \u2018You get nothing in this world for free\u2019 my mum used to say, well it appears in some form or other my mother now<\/p>\n","protected":false},"author":1,"featured_media":206496,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[152],"tags":[],"_links":{"self":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/206495"}],"collection":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/comments?post=206495"}],"version-history":[{"count":2,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/206495\/revisions"}],"predecessor-version":[{"id":343548,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/posts\/206495\/revisions\/343548"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/media\/206496"}],"wp:attachment":[{"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/media?parent=206495"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/categories?post=206495"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/michigandigitalnews.com\/index.php\/wp-json\/wp\/v2\/tags?post=206495"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}